Aristocrat Technologies is an international, Fortune 500 company based in Las Vegas, Nevada. As a leader in casino gaming, they needed a team of creatives who could take their exceptional work to a higher level and boost engagement with casino owners and players. We worked with their in-house marketing team on B2C and B2B campaigns.
UX Animations
UI Design
Motion Design
Photography
Print Design
Aristocrat Technologies is an international, Fortune 500 company based in Las Vegas, Nevada. As a leader in casino gaming, they needed a team of creatives who could take their exceptional work to a higher level and boost engagement with casino owners and players. We worked with their in-house marketing team on B2C and B2B campaigns.
As a member of the creative team I was involved in creative concepting for multiple campaigns and new product launches. I created all of the video assets for events, campaigns, and digital ads. I also worked on landing page design, UX animations/interactions, print collateral, and photography.
Below are some examples of web work I created for Aristocrat Technologies. For Cash Express, I created the layout design for desktop, mobile, and tablet. I worked directly with the developer to create a fun animation of smoke drifting in the background of the design. For MarsX, I worked with one of our designers and one of our developers to create the animations and interactions within the landing page. I used a tool called Bodymovin to export animation into a JSON file and passed it directly to the developer.
At the largest international gaming trade show and conference, the Global Gaming Expo (G2E), Aristocrat wanted to have a show-stopping booth. While developing the experiential design of their booth we decided to include a 150 foot-wide video wall. I then created a 10-minute looping video which featured fan favorite games, new launches, and the employees behind Aristocrat’s success. The theme we created for this event was “It’s All About What’s Next.” We chose this theme because it illuminated how forward-thinking Aristocrat Technologies was as a brand as well as tease their new launches.
Aristocrat Technologies had recently developed a new bar-top gaming system. To help out with its launch, we developed a variety of campaign concepts for each game on the device. Wild Lepre’coins was one such game. A print ad I created for it is featured below. In order to create this piece I set up a photoshoot at a local restaurant. After photographing the bar, people, and background, I compiled the images together. I then added in our leprechaun with the rest of the graphics.
